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Fredrik Pallin

VP of PR

Fredrik Pallin has extensive experience in public relations and strategic communications, with international work across healthcare, technology and public affairs. He is currently Vice President of Public Relations at Yazen, leading the company’s international PR and communications.

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Fredrik Pallin has worked professionally with public relations and strategic communications since 1995 and brings extensive experience supporting both B2B and B2C companies in complex environments. He provides senior advisory, strategy and execution across traditional and digital media, with a particular focus on healthcare, technology, public affairs and international growth.Fredrik is currently Vice President of Public Relations at Yazen, where he leads the company’s international PR and communications efforts. In this role, he works closely with executive management, medical experts and local market teams to ensure a consistent, evidence-based and long-term communication approach as Yazen continues to expand across Europe. His responsibilities include strategic positioning, media relations, crisis preparedness, and support in regulatory and reputation-critical matters.Prior to his current role, Fredrik was a Senior Consultant at Springtime and is a co-founder and former CEO of the social media agency Mahir PR. He has also held positions as Head of Communications at Spray, PR Consultant at Rikta Kommunikation, and Press Secretary for JA to Europe and IT Generation. In addition to his advisory work, he is the author of #gördetnu: how to succeed with social media and How to Succeed as an Entrepreneur.

Articles by

Fredrik Pallin

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Health and lifestyle

Obesity Care: The Benefits Beyond the Scale

New data suggests that modern obesity treatment not only affects weight but also function and quality of life to an extent that is rarely highlighted.

Health and lifestyle

GLP-1 Weight Loss Drugs: How to Spot Unsafe Sellers

Discover why weight loss medications must come from registered clinicians. Learn to identify illegitimate sellers and protect yourself from dangerous counterfeit GLP-1 treatments in the UK.

Nutrition

Yazen's Festive Food Survival Guide for Weight Loss Drug Users

As the countdown to Christmas begins, for the estimated 1.5 million people in the UK using GLP-1/GIP weight loss medications, the fear of navigating the festive period without "falling off the wagon" is a number one concern. Digital healthcare provider Yazen is tackling this "festive food noise fear" with a practical survival guide and a new online series featuring world-class chef Tristan Welch and TV icon Gemma Collins.

Patient Stories articles

The Mirror: Gemma Collins is feeling great after losing 3 ½ stone

Reality star Gemma Collins opens up to The Mirror about her 3.5 stone weight loss journey with Yazen. Find out how she's keeping it off for good.

Patient Stories articles

GC Meets Her Culinary Match in New Weight-Loss Cooking Series

Gemma Collins joins forces with Michelin-star chef Tristan Welch in an inspiring new weight-loss cooking series filled with flavorful recipes, expert tips, and transformative challenges.

Science and publications

New research: over a third of Brits see obesity as a personal choice

A new survey by Yazen Health uncovers widespread misconceptions about obesity, with over one-third of Brits seeing it as a personal choice rather than a chronic disease. These findings highlight the urgent need for greater public education and medically-guided obesity care.